Aspects Which Influence Competitiveness of Physical Culture and Sport Organization

The current life requires the well-coordinated work and skills to respond changes in various fields of life. Especially those that influence maintenance a healthy human Purpose Study is analyze competitiveness sports organization on base relevant indicators study order manage enterprise level. Research Organization. was performed since October 1, 2019 July 2020, physical culture – Sports Club Sportexpert. analysis services carried out through example SWOT has been widely used process strategic planning, which divides factors phenomena into four categories: strengths weaknesses project; opportunities open up during its implementation threats associated with implementation. Results Research. obtained results are aimed at assessing level They necessitated development certain measures for specific competitive indicators. Therefore, it proposed expand discount system include discounts age groups, as well formed purchase nutrition, while paying an annual pass. Also, suggested hold number activities purpose club promotion. It update partially training equipment quality. Conclusion. any important factor influencing efficiency success activities.